Condé Nast, Manhattan  |  Executive Assistant (03/22 - 2/23)

• Reporting to and supporting the Executive Beauty & Fashion Director at Vogue, GQ, & Allure/ SVP of Commerce, SVP of Global Consumer Revenue, VP of Global Paid Marketing, and VP of Acquisition & Operations.

•Responsible for calendar management, internal, and external client, communication. Scheduling meetings, scheduling travel, planning small-scale events, handling information requests, preparing reports and correspondence, and liaising with senior contacts, other Executive leadership team members, and board members.           

• Perform administrative functions, key liaison to other corporate departments and CN's global brands, and contribute to special projects as needed.

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Condé Nast, Manhattan  |  Beauty & Health Sales Associate (03/22 - 2/23)

• Assistant to the Head of Beauty, Health, and Wellness as well as the Vice President of Health.

• Handling RFP's (request for proposals), insertion orders, editorial credits, client communication and preparing competitive reports. Assisting/ Planning/ Assisting corporate and client events, such as Vogue's Forces of Fashion,Allure's Best of Beauty, and Glamour's Woman of the Year 2022.                

• Helping sales directors develop new client prospects, including developing a prospect hit list, and outreach and client facing communications with the goal of setting up meetings with appropriate sales leads.

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ViacomCBS, Manhattan  |  Content & Brand Consumer Insights Assoc., MTV Group  (06/21 - 12/21)

• Support director of consumer insights as well as the larger content and brand consumer insights team, support ad hoc requests for content explorations by leveraging various syndicated and proprietary sources. 

• Assist with custom projects, including surveys, focus groups, social media research, etc. 

• Monitor third party reports to curate key insights that may be socialized with relevant internal teams, as well as preparing regular reports to share with key stakeholders.

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Taylor Strategy, Manhattan  |  Brand Marketing & Consumer Insights Analyst  (10/19 - 12/20)

• Work directly with the Chief Strategy and Integration Officer to uncover insights and trends of the target audience for several category leading consumer brands.

• Responsible to present consumer activity analysis in digital and social, in addition to the competitive landscape of Taylor’s client partners.

• Categories include lifestyle, wellness, and entertainment. Responsibilities include, contributing writing and edits to pitch decks, research, analysis, content development and ideation, as well as communication and administrative tasks. 

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Tinder Inc., Syracuse  |  Student Brand Marketing Manager  (08/18 - 05/19)

• Spread awareness about the online dating application's new feature, Tinder U, to increase engagement, and generate new users on campus by planning, promoting, and executing PR stunts, pop-ups, events, and social media activity.

• By-weekly calls with head quarters to brainstorm content execution; whether strategizing seasonal market campaigns, designing merchandise, writing copy for social channels and digital & print flyers, or organizing/scheduling team calendar.

• Responsible for tracking, analyzing, and reporting on user growth and engagement; managing budget, social accounts and event pages; communicating with on and off-campus venders, and coordinating/running events with 200+ people. 

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Go Puff, Syracuse  | Student Brand Marketing Ambassador  (08/18 - 05/19)​

• Spread awareness about the on-demand connivence store to increase engagement and generate new users on campus by planning, promoting, and executing pop-ups, and social media brand campaigns.

• Monthly calls with head quarters to brainstorm content execution, seasonal pop-ups and campaigns.

• Responsible for tracking, analyzing, and reporting on social media user engagement

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Ink & Roses, Manhattan  |  Marketing Intern  (06/18 - 08/18)

• Helped brainstorm/ write/ edit pitches for potential and current clients, administered photoshoots, created content for in-house and client social media pages, reviewed and edited presentations, organized final event details, and office space.

• Responsibilities include, tracking and reporting on clients in the media, designing and delivering creative packages, creating and managing digital content calendars, researching on & reaching out to influencers and publications using Cision and Muck Rack software. 

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Metro US, Manhattan  |  Editorial Intern  (06/17 - 08/17)

• Wrote 10 articles that were published for the New York Metro’s website, and two for their print newspaper. Mainly assigned entertainment, pop-culture, and lifestyle articles and tasks. Attended and reported on events like product and collaboration launches, and TV premieres.

• Pitched ideas daily, helped develop stories and ideation, assisted in research and reading, source and fact checked, learned SEO and CMS basics, and responsible to track, analyze, and report on article performance analytics, via Parse.ly. 

 

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Syracuse University, Syracuse  |  College of Arts and Sciences  (08/15 - 05/19)

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• Major: Writing and Rhetorical Studies

•Awards and Honors: Dean's List for the College of Arts and Sciences​ 

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New York University, New York  |  Graduate School of Arts and Science  (01/21 - 12/22)

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• Master of Arts Program: Psychology, Area of Focus: Consumer Marketing

•Awards and Honors: Dean's List, GPA: 3.778

• Relevant Coursework: Consumer Research Methods, Psych. of Branding, Psych. of Social Media

  

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• Delta Delta Delta, Omicron Chapter  |  Member Development Chairmen (05/16 - 05/19)

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​• Deck report building/presenting to c-suite, division teams, and head clients. Administration/ Executive/Personal Assistance. Strong interpersonal, and confidentiality, skills. Knowledge/interest in relevant cultural influencers, celebrities, brands, designers, and the lifestyle landscape.

• Social Media & Content Analytics (Google Analytics, Instagram Insights, & Parse.ly, YouGov, StarTrak, Nielson.) Relations Software (PMD, Cision, Muck Rack). Google Suite, Microsoft Office, WorkDay Apps, SAP/Concur, SalesForce, & SendPro.

• Coordinating: Corporate and client meetings/summits/dinners/entertainment/gifting/team building & education events/ logistics and business ops. Fluency in Spanish. Detail & deadline oriented. Multi-tasking, fast paced environment, expertise.

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